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Seventy guests attended the event which, once again, consecrated Viña Errázuriz and Viña Seña as producers of the best wines of Chile and the world, alongside with French and Italian classics.

Key Brazilian wine writers, opinion leaders, sommeliers, and members of the wine trade, gathered at the Unique Hotel in Sao Paulo to participate in the first edition of Viña Errázuriz’s renewed blind tasting initiative to be held in Latin America, under the name of “The World’s Icons Judgment”, in order to showcase their world-class ageing potential.

This tasting was performed in a vertical format, pitching 20 years of evolution through historic vintages of Chilean Icon wines, such as Viñedo Chadwick, Don Maximiano Founder’s Reserve, and Seña, alongside classic vintages of Bordeaux Premiers Grands Crus Classés and Super Tuscans.

In a new landmark moment for the Chilean wines, this blind vertical tasting in Sao Paulo chose Château Margaux 2001 as the favourite wine, pronouncing Seña 2007, Icon of the winery born from the joint venture with Robert Mondavi, in a relevant second place, and Viña Errázuriz’s flagship wine, Don Maximiano Founder’s Reserve, vintage 2009, in the third one.

The tasting was led by Viña Errázuriz’s president Eduardo Chadwick, and counted with two moderators of great relevance in Brazil: Jorge Lucki, journalist and wine critic of the newspaper Valor Economico, and Marcelo Copello, managing editor of Baco Multimidia magazine. Two personalities of international standing, who accompanied the Chilean vintner in commenting and evaluating the 12 wines tasted.

Jorge Lucki commented, “Don Maximiano 2009 and Seña 2007 were my two favourite wines. They are no less compared to the famous wines of Bordeaux.”

In turn, Marcelo Copello declared, “Errázuriz wines had well demonstrated their potential before, and this new tasting served to reinforce what had been already proven in the past; that Chile produces in fact top end wines, as great as France or Italy, providing equal elegance and ageing potential.”

Eduardo Chadwick concluded that these results, “more than a success, are a recognition of the preference expressed by Brazil’s most renowned wine critics, for Errázuriz and Seña wines”, and added, “a highlight of this tasting is, that this time we tasted vintages from the last 20 years, which demonstrated the great consistency and ageing potential of the Chilean Icon wines.”

This World’s Icons Judgment followed the path set by the successful series of over 15 Berlin Tasting events performed at key wine capitals around the world from 2004 through 2013.