The Berlin Tasting 10th Anniversary was celebrated in Brazil

This commemorative event was the third visit to the Latin American country and reminded the attendees of the Berlin Tasting Sao Paulo 2005 –which was the second carried out in the trajectory of these blind tastings around the world– and the more recent one, in 2013.

November 10th, 2014

Following the celebrations initiated in Asia in March, and then held in Europe and the Vinexpo Asia Pacific Hong Kong in May, the world-tour launched this year to mark a decade of the blind tasting initiative that toured over 15 countries and established Chile’s place amongst the world’s greatest wine appellations reached the American continent in October, with a Gala Dinner taking place in Sao Paulo, at the exclusive Emiliano Hotel. 

Around 80 attendees enjoyed a special 4-course dinner, paired with a selection of different vintages of the wines that participated in legendary Berlin Tastings around the world, including Don Maximiano, Viñedo Chadwick, Seña and KAI.

A high point of the evening carried out at the Island Shangri-La Hotel, was the presentation of the commemorative Berlin Tasting Anniversary Book to the attendees, as a memento of this milestone, which Mr Eduardo Chadwick, President of Viña Errázuriz and Viña Seña, was happy to autograph and dedicate when finalizing the event.

Next, the final stage of the celebration of this anniversary will be taking place with Gala Dinners in Montreal and Toronto, Canada, at the end of this month.

*See the Press Release, pictures and media publications from this event under “Related Material”.

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  • I don’t think he was expecting at all to do as well as he did, but I think having done it, it was an educational experience further than he had planned, because instead of just educating the 40 or 50 people in the room, he educated the entire world.

    Steven Spurrier, Consultant Editor to Decanter & Chairman of Decanter World Wine Awards, United Kingdom, October 2013
  • When Eduardo and I first discussed the concept of this blind tasting format, I told him to brace himself for disappointment, especially given the popularity of Bordeaux reds in this part of the world. I was completely wrong in my warning and I am truly surprised by the results…

    Jeannie Cho Lee MW, First Asian Master of Wine, Contributing Editor Decanter Asia, Co-Chair of DAWA, Author, Wine Consultant & Educator, November 2011
  • Until that point only Eduardo knew what he had in his hands. Today the whole world knows… By reaching indisputable recognition in the world wine scene, Eduardo Chadwick’s wines have clearly demonstrated Chile’s tremendous vitivinicultural potential and have helped Chilean wines earn greater space and credibility in the international market.

    Jorge Lucki, Brazilian Wine Journalist and Columnist for Valor Econômico de Sao Paulo, October 2013
  • These tastings definitely have had an impact on how many influential members of the American wine trade view Chile today. So I see them as invaluable to promoting Chile’s well- deserved image as a source for world-class wine that can sit alongside the best that the rest of the world has to offer.

    Josh Raynolds, Wine Critic to Steven Tanzer’s International Wine Cellar, USA, December 2013
  • One enterprising Chilean wine producer, Eduardo Chadwick of Viña Errázuriz, has managed to organise a similar evolutionary milestone for the Chilean wine industry—or at least of his own wines… at what will doubtless come to be known in the history of Chilean wine as the “Berlin Tasting”

    Jancis Robinson MW, “Chilean Wine Grows Up” Financial Times UK, ft Weekend Magazine, February 14, 2004